Time Out São Paulo

Holi One Colour Festival

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Holi One Colour Festival

Tickets from R$ 80 to R$ 160

Date Sat 17 Aug 2013

Open noon-9pm

Holi One Colour Festival website

Praça Cívica do Memorial da América Latina
Avenida Auro Soares de Moura Andrade 664, Barra Funda

Metrô
3, Palmeiras-Barra Funda

Hindus may well balk at this hijacking of their Holi festival, particularly since its organisers have shown a cheeky disregard for its original intentions: to celebrate the start of spring. The official Holi day – when Hindus come together in the street to throw coloured water and powdered dye – is in March (and largely celebrated in India), but this itinerant pretender is coming to São Paulo on a mid-August weekend, to the Praça Civica at Barra Funda's Memorial da América Latina.

In fairness, its aims are noble: to adopt the spirit of Holi and to bring people of various faiths and backgrounds together in a shared experience. And given that São Paulo is in the southern hemisphere, it's only a month short of being a spring party. For most, though, it’ll be a chance to get dirty in dyes, chuck about a bit of colour, and litter Instagram with some Sony advert-style photos.

If you’re interested in that sort of thing, be aware all gulal (that’s the coloured powder) must be bought on site – except for the five bags included in your price of admission.

By Time Out São Paulo editors
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